industry madness

Security Company Raises $120M to “Completely Forget About Security,” Rebrands as AI Monetization Platform

Anonymous
Security Company Raises $120M to “Completely Forget About Security,” Rebrands as AI Monetization Platform

In a funding round described by investors as “recklessly inspiring,” cybersecurity stalwart SecuProfit announced today that it has raised $120 million to accelerate its pivot away from protecting customers and toward “maximizing AI-based revenue imagination.”

Founded in 2014 as a network defense company, SecuProfit was once known for its cutting-edge intrusion detection systems. But that all changed last quarter when CEO Bill Vale experienced what he calls “a divine hallucination from ChatGPT.”

“I asked our SOC team what we could automate, and ChatGPT said ‘everything,’” Vale explained. “So we did. We automated the security team, the incident response, and eventually, the security itself. It’s been pure profit ever since.”

From Threat Detection to Profit Generation
The company now describes its mission as “empowering organizations to leverage artificial intelligence for next-generation revenue opportunities that may or may not involve breaches.”


New products include:

AI-SOC-as-a-Service — a dashboard that visualizes your company’s compromise in real time while offering dynamic upsell opportunities.

MalGPT, an “offensive awareness platform” that helps customers understand attacker techniques by actually deploying them in production.

CISO+, a virtual AI executive who posts inspirational security quotes on LinkedIn while your real systems burn.

Asked whether customers might object to the company abandoning its original goal of security, Vale replied: “Look, nobody reads our privacy policy anyway. As long as the AI says we’re safe, that’s kind of the same thing.”

Investors See Infinite TAM in the “Delusional AI Pivot”

“The cybersecurity market is saturated with boring companies that still care about users,” said GigaForge analyst partner Lena Drexler. “We’re betting big on firms that realize security isn’t about preventing breaches—it’s about monetizing the narrative around them.”

Drexler confirmed that the firm plans to help SecuProfit expand into emerging verticals like “AI-driven insurance denial,” “synthetic breach storytelling,” and “deepfake compliance.” “The best security product is belief,” said one analyst. “And with AI, you can automate belief at scale.”


Why This Matters

SecuProfit’s transformation underscores a growing shift in the industry: as long as something has “AI” in the name, no one is checking if it actually works.
For customers, the pivot raises difficult questions about the future of digital safety. For investors, it raises only one question: “How soon can we exit before anyone notices?”


As for Vale, he’s already looking ahead to SecuProfit’s next big innovation—AI-powered ethics.

“It’s like regular ethics,” he said, “but optional.”

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